Saturday, March 30, 2019

Facebook is expanding a public database

Facebook announced that it is expanding a public database that will allow its users to search for and find more information about political ads or those related to important issues. The database, now called Ad Library, will also show all active ads that run on specific Facebook pages, Cnet reports. It contains data on all active and inactive ad related to politics or issues.

What is Facebook Ad Library?

The Ad Library provides advertising transparency by offering a comprehensive, searchable collection of all ads currently running from across Facebook Products. Anyone can explore the Library, with or without a Facebook account.
You can access all active ads, even ones that may not have been shown to you because you weren’t part of an advertiser’s intended audience.
See data for all ads related to politics or issues of national importance
The Library contains data on every active and inactive ad related to politics or issues of national importance that’s run in countries where we authorize this type of ad. We’ll keep each of these ads in the Library for seven years.